WHAT IS ARROUND?
ARROUND
is a decentralized augmented reality (AR) platform that provides the
world with a captivating new digital environment to explore, where
millions will be able to create and share their own AR experiences.
Advertisers
will have a brand new way to engage consumers through the use of
creative campaigns in augmented reality, and high-street retail outlets
can harness the power of big data and targeted campaigns for the first
time in history
THE ARROUND PLATFORM
ARROUND
is developing a blockchain platform consisting of four integrated
elements: a disruptive universal advertising network, an augmented
reality marketplace, a social platform, and the next generation AR map
that will create a backbone for AR projects around the world
Miners: Holders of ARROUND blockchain servers and servers for storing and processing visual contentUsers: Users will be able to obtain information on promotional offers and where they are happening through ARROUNDBrands and Advertisers: Brands
and advertisers will be able to use ARROUND as a platform, which in
turn uses big data to lead them to the best audience within walking
distanceAdvertising Agencies:Advertising
and creative agencies and freelancers will be able to offer brands
content development using the tools of the platform, and the content
platform will also provide tools for producers and organizers of live
events and quests in augmented realityAR Device Developers:Integrate devices with the platform and expand their user baseApplication Developers: Provide software for implementation of AR contentWHAT PROBLEMS DOES ARROUND SOLVE :
Problem description:
1-
Typically retail stores try to arrange their window displays in order
to attract customers and sell more products. However, there is an
inherent disconnect in the fact that the user may be unable to easily
locate the product once they are actually in the store and additionally
the product being promoted may be of no interest to the individual
consumer passing by the shop window2- Most shopping malls set high
prices for navigation, advertising and promotional work. To solve the
problem of the lack of advertising space while maintaining the design of
a shopping mall
Proposed solution
1- ARROUND will allow retail business owners to integrate interactive advertising by means of AR codes and
via actual product recognition an in-store location2- To activate the
ARROUND space of a shopping mall in the form of navigation and
information signs or in the form of advertising and promo offers of
tenants and brands according to each user profile and utilizing Big DataAn AR code is
when The retailer places a special branded AR code in their window
display. The appearance of the AR code is a clue for the user to read it
via the AR Camera on their ARROUND app. When the AR Camera recognizes
the AR Code
REASONS TO BUY ARR :
- Established partnerships with global brands
- Token plays vital role in fuelling business model
- AR market growing at breakneck speed (65% CAR)
- MVP available on iOS & Android
- Innovative and comprehensive product
- Experienced team with excellent track record
ARR token features:
• The number of tokens is limited to 3,000,000,000 units;
•
1,450,000,000 tokens will be sold at the Pre-sale and Token Sale and
245,000,000 tokens will be offered as a bonus for buyers. Unsold tokens
will be burned. For each token sold at ICO, another 0.77 tokens will
automatically be created immediately after the Token Sale and allocated
to special token funds. For details, please see below;
• The price of 1 ARR at the Token Sale will be US $0.035;
•
The ARR token will be used for participating in auctions for the
long-term lease of advertising space, as well as to perform all
transactions in the system. ARR token will also be required as a deposit
for the maintenance of the ARROUND blockchain node.
TOKEN DISTRIBUTION AFTER TOKEN SALE :
48.3% : Sales (Pre-sale and Token sale)
8.2% : Bonus tokens for Pre-sale and Token sale
22% : Community Development Fund-CDF (including advisers, partners, etc.)
10% : The Network Development Fund — a fund to support master node holders (NDF)
10% : Team
1.5% : Bounty
PARTNERSHIPS:
ARROUND
has already partnered with major brands such as Unilever, Scania and
Campari to launch AR marketing campaigns. We are also working with 36.6,
a pharmacy chain with over 2,000 physical outlets, to commercialize our
in-store navigation product.
TEAM:
for more token information follow link bellow:
